Category Archives: Social Media

Traditional Media Organizations For The Big Picture


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Old Dogs New Tricks

In this new media revolution that has been fueled by technology the old rules and old players are dying.  The survivors of big media have been forced into new revenue models and it seems that all the rules they knew have changed. 

Print media organizations position changed with the advent of television.   Print media seemed to have a rebirth in electronic form in the early days of the web. 

Video was certainly present in the early days of the web but was not the player it is today.  Video has gotten so much easier as bandwidths as a whole have increased and video codecs and technologies have evolved. 

Print organizations now can easily do video for the web and provide rich web content.   The survival of the fittest media conglomerates evolves adapting, adopting, enveloping, and embracing the real time web. 

The old dogs have learned new tricks that the rest of the web has quickly shown them.  Some of the old dogs are more adept at learning than others. 

The value of the traditional media is the big picture.   The little picture real time story has forever been lost to new media. 

Real-Time Web

The real time story no longer belongs to the old dogs.  Social Media plus the cloud has changed that.  

Twitter and Facebook users report in real time what is happening.   FriendFeed aggregates it.  Conversation happens minutes and hours before CNN can pick it up.  

Anyone with text messaging can be a pseudo-street reporter.  Video via mobile phone is streamed live as events unfold.   QIK and many others are speeding along with live streaming. 

So simple print media and video are happening on the web getting swallowed up by FriendFeed.   Meanwhile as the event continues to unfold it is getting commented on, video commented on, rebroadcast live, blogged on and podcasted on.  

CNN will pick up the story but it is too little too late for the live coverage.  The best big media can do is what they are doing. 

Folding the external sources of eyewitness accounts, photos, and videos into their coverage.   They can sift the noise for quality eyewitness media and recap the story.  They can do this relatively quickly but not really live and besides the live accounts, pictures, and video are in the wild of the web.

The real-time story is over for traditional media.   As the web improves and evolves it will be more and more apparent.  But, traditional media can provide value. 

Iran Example

Iran is a great example of where a big guy can provide value.   My wife and I have 3 children and she is stay at home mom.  Her day is filled with children not media and rarely news.  

At the end of the day I will occasionally tell her of the significant world news.  I turn to traditional media to recap the days events.

Traditional media is valuable for the big picture.   I read the New York Times almost daily.   The quality of the reporting and writing is great.  

I read for news not commentary all opinion pieces aside.  The blogosphere contains some talented writers but the polish of an international desk writer at the Times is valuable.  

You know what to expect and you get it.  No writer is perfect everyone swings and misses occasionally.  But, the quality average is second to none. 

I read an article today to give wife an update on Iran it was great.  Here is an excerpt:

“Iran’s supreme leader, Ayatollah Ali Khamenei, sternly cut off any compromise over the nation’s disputed elections on Friday. In a long and hard-line sermon, he declared the elections valid and warned of violence if demonstrators continue, as they have pledged, to flood the streets in defiance of the government.

The article was just what I required a well written summary of the days events. 

The real-time web and social media will continue to evolve as the web becomes more of a part of our daily lives.   Succinct, well written, reporting, of the big picture will give traditional media a role for a very long time. 

Declaring Your Social Media Independence


The Evolution of Social Media

I read an article this morning titled “The Evolution Of WordPress.”  WordPress is the fabulous CMS software that powers this blog.  Hack wordpress a great blog that I read was commenting on the changes and improvements the WordPress software has seen.

In the same way the advances in Social media are dramatic.  Systems, methods, and technologies that many rely on were not around or were in infant stages just 5 years ago. 5 years in technology terms is a enormous amount of time but in the real world 5 years is a blink of an eye.  The web as we know it has changed dramatically in the last 5 years.  Its modern inception is only a mere 15 years or so old.

Web applications have given this ‘have it now crowd’ nearly instant gratification.  I have commented before that I am amazed at the feature development of some of the current Web apps.  Just bursting into prominence in the last 6 months or so FriendFeed and Toluu continually wow me with enhancements.

Social Media Addiction

Do you remember life before a cell phone?  Perhaps the cell phone era is difficult to remember we have come to rely on them so heavily. Now when I leave my cell phone at home despite $4 a gallon gas prices I turn the car around and go back for the phone.

I think many of us have the same thoughts about social media.  We have become so attached to Twitter, FriendFeed, Facebook, and any other social media application that application failure is devastating.

The twitter addicts have been hunting all over for a place to get their fix.  They have stirred the blogosphere into a buzz over start-ups like Plurk and identi.ca.

The twitter addicts seem to have become attached to Twitter in the same way they are attached to power, water, and other necessities of life.  They seem to be the most rabid.  But I venture to say that Gmail, FriendFeed, or Google Reader went down in the way twitter has I would be equally as frantic.  Social media addiction is prominent.

Declare Your Independence

I challenge you to declare your independence from Social media at least for some period of time.  Declaring your independence will assist you in breaking your cycle of addiction.  This should assist in the event that your favorite application goes down or becomes unreliable.  So take a break from social media.

Perhaps we should stop for a minute and smell the fresh air.  It is summertime. We should take a break and get outdoors.  We could take our families on vacation.  I recently saw a user friendfeeding on vacation from the beach.  This flickr image appeared in the friendfeed stream posted from the beach.  Could the addiction be anymore evident?  No friendfeeding or twittering during family time.   Take a break so you can appreciate and enjoy social media later.

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